Episode 106: How to Write a Book to Build Your Consulting Business—with Vikrant Shaurya 

A book can be one powerful way to establish yourself as an authority in your field and get clients. But writing and publishing a book can feel like a mysterious and/or terrifying endeavor.   

 

In this Craft of Consulting podcast episode, I interview author and author-maker Vikrant Shaurya, who shares a clear path from having a desire to write a book all the way to having one and using it to boost your consulting business. Plus we dive into two of the most critical steps in that process. 

TODAY'S

GUEST

Vikrant Shaurya

Vikrant Shaurya helps consultants and coaches make their books happen. In this episode, we talk about: 

 

  • Understanding why you should consider writing a book and how it can help your consulting business 
     

  • Getting past the mindset blocks holding you back
     

  • Using a checklist of a well-defined process to get you through each step of the process and take the right actions 
     

  • Knowing what happens and what to do after you write a book 
     

  • Taking the first steps in the ideation phase 
     

  • Identifying your why and how you will use the book to further your consulting business goals 
     

  • Identifying target readers and how your book helps them 
     

  • Developing an outline using a mind-mapping tool 
     

  • Creating a sales funnel to support the backend of your sales process 

For more information about Vikrant's professional publishing service: www.bestsellingbook.com 

 

To get Vikrant’s checklist for writing your book: https://bestsellingbook.com/checklist/ 

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