4/3/23
Listening Time:
42 min
Episode 206: How to Pivot to Do Something New as a Consultant—with Deb Zahn
You can pivot in your consulting business and make it work! There are good (and not so good) reasons to pivot. But if you decide to pivot, you need it start bringing in income as soon as possible.
In this Craft of Consulting Podcast episode, I talk about how to pivot as a consultant quickly and successfully.
TODAY'S GUEST
Deb Zahn
Episode Details
Pivoting as a consultant can be a great way to earn more and do more of what you love. In this episode, I talk about:
Recognizing three types of pivots
Understanding when not to pivot
Creating the foundations to pivot successfully
Gathering market intel related to whatever it is you're pivoting to
Identifying your transferable knowledge, skills, and results
Repurposing to reposition yourself
Leveraging your existing network
Going back to get more intel
Avoiding spending whole lot of time getting everything fancy and “perfect”
Establishing authority where your buyers are
Sneaking into a new market or offer
Accumulating results specific to your pivot and leveraging those results to get more business
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