3/27/23
Listening Time:
33 min
Episode 205: Developing the Habit of Getting Consulting Clients—with Deb Zahn
Your consulting business becomes WHAT YOU DO. It's not just how smart you are and what wonderful things you can do for clients. Those are important, but embracing the business side of consulting is what enables you to use your smarts to do those wonderful things. That means consistently taking steps to get business and keep your pipeline full and flowing with work.
On this week’s Craft of Consulting Podcast, I share ways to develop the habit of getting consulting clients, a healthy habit that gets you more business and keeps you out of that dreaded feast-and-famine cycle.
TODAY'S GUEST
Deb Zahn

Episode Details
Getting consulting clients needs to be supported by a solid habit of taking action. In this episode, I talk about:
Understanding that your consulting business is about what you do
Avoiding panic activity when you have pipeline problems
Cultivating an identity as a CEO of a business
Using repetition to form a habit of getting business
Tweaking action when it isn’t giving you results
Developing systems to make your habit easier
Forming and sustaining a habit by increasing your ability and self-efficacy
Enjoying spontaneity and serendipity but not relying on them for business
Learn more about the Craft of Consulting Masterclass: Top 5 Things You Must Do To Get Consulting
Join me for my FREE live masterclass: Top 5 Things You Must Do to Get Consulting Clients.
It's March 30, 2023 at 9 am PDT (12 pm EDT and 5 pm GMT).
When you register, you'll get a free tool to develop your value proposition, which will enable you to articulate the value you can offer clients.
MASTERCLASS LINK: https://www.craftofconsulting.com/masterclass