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Listening Time:

40 min

Episode 211: Social Media Marketing for Your Consulting Business—with Nika Stewart

Marketing your consulting business on social media is not magic, and it doesn't mean that sales will start pouring in. It has a place in your business development plan, but it's important to know what its purpose is and how to make it support sales.

In this Craft of Consulting Podcast, I Interview Nika Stewart, who reveals the ins and outs of how to do social media marketing, including LinkedIn Live events, to help you grow your consulting business.


Nika Stewart

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Episode Details

Nika Stewart helps people successfully market their businesses. In this episode, we talk about:

  • Understanding that social media is one slice in your marketing pie

  • Sharing your personalityon social media to connect with people

  • Recognizing what social media can and can’t do for sales

  • Knowing your niche and speaking the language of your target client

  • Choosing one or two social media platforms to start

  • Having a process that you make our own

  • Embracing that good enough is actually perfect

  • Figuring out how to be consistent on social media

  • Streaming live as one of the fastest ways to connect with people

  • Having reasonable expectations when doing live streams

  • Repurposing content

For more information about Nika Stewart:


Grow Your Socials with Nika Facebook group:

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