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Listening Time:

24 min

Special Episode 6: The Top 3 Fundamentals of Getting
Consulting Clients—with Deb Zahn

In this Craft of Consulting podcast episode, host Deb Zahn shares her top three fundamentals of consulting. These are the most critical things you can do as a consultant. If combined with effective strategies and techniques for getting clients, these fundamentals will skyrocket your consulting business.

She also announces a live webinar training she is giving on July 29, 2020: HOW TO GET CONSULTING CLIENTS: Proven Strategies for Getting Consulting Clients and Building a Robust Business Pipeline.


Deb Zahn

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Episode Details

Host Deb Zahn highlights three fundamentals for when you are trying to get clients and build your business. In this podcast, she talks about:

  • Knowing the right strategies and tactics for getting business and combining those with the right fundamentals

  • Keeping relationships primary at all times

  • Recognizing the consequences of prioritizing a sale over relationships

  • Understanding the nature of your relationships and their networks

  • Being genuine and truly caring as the key to building relationships

  • Embracing that every experience that anyone has with you in your market is telling them what it's going to be like to work with you and the consequences of ignoring that

  • Understanding the importance of self-reflection and how the best consultants use it as their superpower to start, build, and grow their businesses

  • Knowing your zones so you can be clear about what you can offer clients

  • Using self-reflection to improve your interactions with prospective clients or salvage a bad experience

  • Announcing a training on July 29th on How to Get Consulting Clients where Deb will share strategies, techniques, and priorities for getting clients

  • Getting past struggling to get clients, or staying stuck in the wretched feast-and-famine cycle of consulting business

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